Dortmund, July 10, 2023. Effective July 10, 2023, QuinScape Group GmbH has been renamed Dataciders GmbH. On the one hand, this is intended to strengthen the Group's identity both internally and externally. On the other hand, we want to express our vision more clearly with the new name.
Dataciders' vision is that no one ever has to make bad decisions again. With each of our customer projects, we contribute to the world moving a little bit in this direction. Our customers make better decisions by digitizing processes and making their data accessible for decision-making. The focus here is on data & analytics solutions, although we deliberately interpret this discipline broadly. Especially in large organizations, centralized approaches are failing, so the world is moving towards data-rich end-to-end applications that are connected to each other in the form of data products.
The Dataciders bring the skills required for this, specifically data & analytics, software engineering for end-to-end applications, and domain knowledge.
The development of the logo, as a central element of the rebranding, sums up what Datacider is all about. "In the world of data, data visualization tools and processes are essential for analyzing large amounts of information and making data-driven decisions," says Diana Uhlmann, Group Lead Marketing at QuinScape GmbH and responsible for the group's rebranding. "For the development of the logo, the guiding questions for me were therefore: how to visualize data and how to communicate decisions. The visual that emerged from these questions combines dots as a way of representing data with the shape of a swarm as a symbol for the group's concentrated expertise. Decision-making is expressed by the exclamation point in the lettering."
The rebranding is a first step for the further development of the Dataciders brand. We look forward to the next steps.
